Floor Graphics

Transform Floors with Graphics

Floor graphics help brands guide movement, promote campaigns and make underused floor space work harder.

Novograf designs, manufactures and installs bespoke solutions for retail, hospitality, leisure, workplace, education, transport and public environments.

From directional floor stickers to promotional graphics, we help clients use the floor as part of the customer journey.

Make the floor part of the message

Every surface can communicate. That includes the one beneath your customers’ feet. Floor graphics can guide people towards key destinations. They can also highlight offers, define zones, share messages and add visual energy to a space.

As a result, the floor becomes more than a surface. It becomes part of the branded environment.

Support movement, visibility and campaigns

They also offer a practical option for busy commercial spaces, supporting wayfinding in stores, restaurants, shopping centres, visitor attractions, gyms, transport hubs and workplaces.

Impactful floor graphics can also help customers move through a space more clearly, drawing attention to promotions, seasonal campaigns or important messages.

Designed for high footfall environments

Floor graphics need to work hard.

That is why ours are designed to be scuff resistant, slip conscious and hardwearing. They can be used for short term campaigns, directional messaging or longer term branded applications.

Furthermore, they can be changed as promotions, seasons, layouts or customer journeys evolve.

Bespoke floor graphic solutions

We provide a wide range of solutions, including:

Vinyl floor stickers
Bespoke reverse printed flooring
Hardwearing graphics for heavy footfall areas
Specialist flooring vinyls in standard or bespoke patterns
Promotional floor graphics
3D floor graphics
Directional floor graphics
Removable bespoke floor graphics

Part of a wider graphics package

Floor graphics often work best when they are part of a wider branded environment and we can also support projects with wall graphics, vinyl graphics and internal and external graphics.

This helps create a more consistent visual experience across floors, walls, windows and key customer touchpoints.

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Covid distancing graphics for floor
Durable Graphics for Branded Environments
Durable Graphics for Branded Environments

any shape, colour or size

any shape, colour or size

Durable

Durable

Easy to install

Easy to install

Differing anti-slip levels

Differing anti-slip levels

Floor Graphics FAQ’s

Why should I use floor graphics?

Floor graphics give you the opportunity to add functionality and direction to your space, giving it a much more purposeful and experience-oriented feel. You can keep this on-brand or you can include sales messaging to bring your space to life.

Can I have sales messaging on my new graphics?

Yes you can be as adventurous as you wish to be with what you include on your new  floor graphics. This gives you the opportunity to think outside the box and be as creative as you like.

Do you have a slip rating on the floor graphics?

Yes our floor graphics come with various anti slip ratings all the way to R. We have a number of products and can discuss your needs.

Can you install these?

Yes, the floor graphics are made to install, we can install for you or hand over the products for you to install via your contractors or yourself.

Custom Printed Floor Graphics

Floor graphics can be applied in different ways, depending on the surface, location and level of use.

At Novograf, we offer custom solutions with magnetic or adhesive application methods. This means you can choose a system that suits your site, your timescale and the demands of the environment.

As a result, your floor graphics can be specified for retail spaces, hotels, workplaces, leisure venues, public buildings and other commercial interiors.

Project Managed from Design to Installation

Our expert team will work closely with your designers, contractors and site teams.

Your dedicated project manager will help coordinate the process from specification through to installation. This helps ensure your floor graphics meet the practical, visual and operational requirements of each project.

Therefore, whether you are planning one site or a wider rollout, you have a clear route from concept to completion.

Durable Floor Graphics for Branded Environments

Durable, vibrant and low maintenance, our floor graphics help make every surface work harder.

They can guide movement, highlight messages, support campaigns or add the final touch to a branded environment.

Whether you are planning a retail rollout, hotel revamp, workspace refurbishment or customer experience upgrade, graphic flooring can help create a more complete and on-brand space.

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